
Alkemy Nova
Year
2025
Agency
Design Group Italia
Role
UI & Visual Designer
The Challenge
In todayβs omnichannel and hyper-personalized landscape, customer engagement must go beyond capturing attentionβit needs to create real, measurable value. Businesses require data-driven, immersive experiences that foster lasting connections and drive tangible outcomes.
The Solution
Alkemy Nova is the new competence center designed to elevate customer engagement through the seamless integration of technology, creativity, and design.
π AI-driven insights β Turning data into predictive and personalized decisions.
π¨ Experience-driven creativity β Crafting emotional and immersive interactions.
π End-to-end approach β From strategy to execution and performance tracking.
π Led by industry experts β Under the leadership of Gabriele Pozzi, Alkemy Nova brings deep expertise in Engagement & Loyalty.
With this innovative approach, Alkemy Nova transforms business challenges into unique opportunities, helping brands connect with their audiences in a more meaningful and effective way.
My Role in the Project
1. Research & Concept
Understanding Alkemy Novaβs mission and translating it into a compelling visual narrative. I focused on defining a minimalist yet bold aesthetic that aligns with the brandβs innovative spirit.
2. UX & UI Design
I designed a seamless and intuitive user experience, structuring content to guide visitors through an engaging storytelling flow. The interface was crafted with bold typography, soft gradients, and dynamic visuals, ensuring an immersive and premium feel.
3. Development Collaboration
Worked closely with developers to ensure a pixel-perfect implementation and a responsive tests to refine the design for optimal performance.



A visually striking and strategically designed landing page that effectively communicates Alkemy Novaβs value proposition, turning visitors into business opportunities.


Selected Works
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Β©2026 Francesco Coviello